| In “Myth of India’s
outsourcing boom” (FT, November 16), Vijay
Joshi leaves readers like myself puzzled as to
why he chooses the term ‘myth’ to explain
his hypothesis. Is there a myth about the
boom, or one about outsourcing? Can I be
excused for my confusion, given that the title
suggests it may have been preferable to have
no boom in India, rather than one led by
outsourcing.
But then I might be blaming him unfairly,
for Mr. Joshi does not deny there is a boom.
In fact, he begins by accepting there has been
a steady rise in national income, and that
this has been happening for two decades, more
or less in line with the birth and growth of
India’s IT industry. After a longer spell of
slumber when India made an epic success of
redistributing poverty through anaemic
economic growth, it is difficult to dispute
that a boom (any boom), is a sine qua non for
benefiting its population.
Myths are useful to explain the present by
resorting to collective memories from the
past, even one as unpleasant as the ‘license
raj’. It is foolish to try to extrapolate
myths to the future, without a serious look at
the present. This is where Mr. Joshi runs
seriously off track. He misses seeing the
massive difference in accelerating the liftoff
of a low-cost economy through the high-value
services sector, and doing so on a global
scale. As explained at length in my recent
book Rising Elephant (Common Courage
Press, 2004), new blue-collar jobs will
inevitably follow India’s globally-competent
services sector, and do so from a position of
strength. In auto components, for example,
India’s business process service strengths
are enabling it to acquire a significant lead
over traditional car manufacturing hubs.
Toyota’s new Indian gearbox plant has become
central to its plans to manufacture vehicles,
for the first time using components sourced
wholly from outside Japan. Mr. Joshi should
wait and see, as a new 'blue-white' area of
lean, flexible and small batch production
emerges out of India, to complement China's
bulk manufacturers in the continuing shakeout
of the world economy. Such activity will be on
a global scale, AND be employment intensive.
Meanwhile, as any resident of India today
knows, better-paid tertiary jobs in a variety
of places, ranging from telephone kiosks to
courier services, are also being fuelled by
outsourcing. Last year, a Boston Consulting
Group vice-president estimated that India
could “generate 30 million jobs” by 2020,
simply as spin-offs from the outsourcing
business.
The lack of a past model for such a
service-led or ‘outsourcing boom’ is not
India’s weakness; it represents a flaw in
Mr. Joshi’s thesis, when he tries to
reference the wholly-different Indian model to
southeast Asia 's now-jaded economic
wunderkinds. |